The Shift Spotlight Podcast Launch:
Celebrating CEO’S & Business Owners and Their Voices



 The Shift Spotlight Podcast Launch:
Celebrating CEO’S & Business Owners and Their Voices

[Atlanta, GA – 7/26/2023] - Ignite your entrepreneurial spirit and fuel your passion as you embark on an extraordinary journey with The new and improved Shift Spotlight podcast!

Prepare to have your soul set on fire as hosts Ken Paskins and Winter Baserva unveil captivating stories and expertise from remarkable individuals who have conquered the world of entrepreneurship and business ownership!

Uncovering the Hearts and Minds
In The Shift Spotlight, we don't just skim the surface; we dig into the very heart of what fuels success. We empower and inspire by delving into the personal stories, challenges, and triumphs of our guests.

Diverse Topics, Endless Inspiration
In our relentless quest for wisdom, we spare no effort. Whether it's the thrilling leap into the world of franchise opportunities or the challenging path that CEOs navigate in the face of burnout, we leave no topic unexplored.

Get ready to be captivated by thought-provoking conversations that introduce groundbreaking ideas, ingenious strategies, and game-changing concepts. Prepare yourself for an exhilarating journey of knowledge and inspiration.

Real Stories, Real Impact
Every voice matters on The Shift Spotlight. We believe that each individual possesses a unique message capable of positively impacting the world. Our handpicked guests, with their expertise and authenticity, share wisdom on the subjects they know best. Get ready for real stories from real people, leaving you motivated and primed to conquer your own entrepreneurial endeavors.

Your Moment in the Spotlight - We Want to Celebrate YOU!
Are you a BUSINESS OWNER or CEO seeking recognition for your exceptional expertise while gaining exposure through our remarkable network? We are actively searching for podcast guests who can bring their inspiring stories to light. Whether you're a seasoned entrepreneur, a rising star, or a game-changer in your industry, we want to hear from you! We'd love to showcase your journey!

How to Get Featured on The Shift Spotlight
Getting in the spotlight has never been easier. Visit and share why your story deserves to be heard. We're seeking passionate individuals committed to making a difference and willing to share the secrets behind their success.

Join the Shift, Change the Game
Ready to elevate your entrepreneurial journey to new heights? Tune in to The Shift Spotlight podcast and let our exceptional guests be your guiding light. We help business owners SHIFT from working IN the business to working ON the business so they can have the freedom and balance they deserve.

Remember, your story matters, and it's time to share it with the world. Join us on The Shift Spotlight, where greatness awaits.

Media Contact: Winter Baserva, Co-Founder


About The Shift Spot™:

We bring together business owners and CEO’s who are ready to take control of their business and lives. Through our exclusive peer community, we master results and transformation, solve business problems, and attend expert training events, so we can scale with ease, avoid burnout, and achieve balance.

Shift happens; we can help!

Meet Ken.

Ken Paskins, Founder of GCE Strategic Consulting and The Shift Spot™, is an accomplished CEO / COO and Executive Coach. He brings a broad range of leadership experience, including operations, sales, acquisitions, strategic planning, and P&L management (up to $500M) while leading teams north of 400 people across North America and Europe for Fortune 100 companies such as Oracle.

Over the course of 3 decades, Ken has utilized his skills and experiences and is known as a “hired gun” or fractional COO, helping companies from pre-revenue to $50M. His clients include HVAC, accounting firms, legal practices, software companies, etc. Additionally, he has experience in PE, VC (including Sequoia) and M&A. One of his most notable accomplishments included closing a $40M+ software deal days after the tragedy of 9/11. He has leveraged his 30-year knowledge base to be able to help other business owners to work on the business instead of in the business at The Shift Spot™.

Meet Winter.

Winter Baserva has spent the past 23 years developing and executing extensive marketing, public relations, communications, and sales campaigns for companies such as the Miami Art Museum, Miami Children’s Museum & Real Estate Firms.

As the CEO & Founder of Seasons Realty Group, her strategic sales and consulting skills have not only placed her as the #1 highest-performing broker for nearly 2 decades but have also garnered attention from Interior Design, Time Magazine, The Chicago Tribune, HGTV’s House Hunters, CNN & more!

Having developed a life-long passion for peak performance and business strategy specialized in pivoting for success in any market, Winter has been at the forefront of the key trends impacting the lives of a new generation of modern leaders and the psychology behind people, relationships and brand trust.