The Entrepreneur's Guide to Growing with a Company: Mastering Leadership in the Modern Era

January 1, 2023

Welcome to 2024! As we embrace the new year, it's time for leaders, CEOs, entrepreneurs, and business owners to reflect on their leadership journey and explore avenues for personal and professional growth. At The Shift Spot, we understand the challenges you face in a rapidly evolving business landscape. This guide is tailored for you, focusing on key leadership coaching topics essential for your success....

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The Entrepreneur’s Guide to Growing with a Company

December 15, 2023

In the dynamic world of entrepreneurship and executive leadership, growth is a multifaceted endeavor. It's not just about scaling your business; it's equally about scaling yourself. This guide is dedicated to entrepreneurs and C-level executives who are passionate about growth in both their personal and professional lives. Here, we explore the symbiotic relationship between personal development and business expansion, offering insights and strategies to harmonize these two aspects of your journey...

Mastering Leadership: Practical Coaching Skills For Entrepreneurs

December 1, 2023

In today’s fast-paced business world, entrepreneurship isn't just about having a great idea; it's also about leading effectively. As an entrepreneur, developing your coaching skills can be a game-changer, empowering you to navigate challenges and foster strong relationships within your team. This blog post delves into the essence of coaching as a critical component of entrepreneurial leadership...

Crafting Harmony: The Blueprint for Balancing Work and Life in Your Organization

November 15, 2023

Imagine a workplace where the coffee tastes sweeter, the deadlines don’t loom as large, and the sound of laughter isn’t uncommon. This isn’t a distant utopia; it’s a realistic picture of an organization that values work-life balance. In this comprehensive guide, we're not just going to discuss work-life balance policies — we're going to build a pathway to transform your workplace into a nurturing environment where productivity and wellness dance hand in hand...

Navigating Business Growth with Strategy Frameworks

November 1, 2023

Are you a business owner, CEO, or entrepreneur struggling to harness growth opportunities in today’s ever-evolving marketplace? Crafting and implementing an effective growth strategy can be a daunting task. Yet, understanding and utilizing growth strategy frameworks can transform these challenges into stepping stones for success. In this comprehensive guide, we’ll explore how growth strategy frameworks not only offer a clear path to business expansion but also address real-world obstacles faced by business leaders like you..

From Vision to Reality: Skills of a Successful Entrepreneur

October 15, 2023

Becoming a successful entrepreneur is a journey that requires a unique set of skills. It's not just about having a brilliant idea; it's about knowing how to turn that idea into a thriving business. In this blog post, we'll explore the essential skills every entrepreneur needs, how to develop them, and how executive coaching can play a pivotal role in your entrepreneurial journey...

Navigating Your Path: Finding the Right Executive Coach

October 1, 2023

In today's competitive business landscape, the role of an executive coach has become increasingly valuable. Whether you're a seasoned leader looking to fine-tune your skills or an emerging executive seeking guidance, finding the right coach can be a game-changer for your career. In this guide, we'll walk you through the process of finding an executive coach and help you determine if it's the right path for your professional growth.

Creating a Winning Team: Expert Insights on Employee Management

September 15, 2023

Effective team management is the cornerstone of a successful business. It's not just about overseeing employees; it's about creating a winning team that can drive results, achieve goals, and adapt to challenges. In this article, we'll explore why effective employee management matters and delve into the core principles and skills that make it happen.

Key Strategies for Business Victory: Your Roadmap to Success

August 15, 2023

Success in the world of business is a dynamic and multifaceted concept that extends far beyond monetary gains. It encompasses personal fulfillment, societal impact, and the achievement of your long-term goals. Whether you're an aspiring entrepreneur or a seasoned business owner, understanding the keys to business success is crucial.

Small Business Networking: How to Build Valuable Connections

August 1, 2023

In the ever-evolving landscape of business, success isn't solely determined by the quality of your products or services—it's equally about the relationships you foster. Small business networking isn't just a trendy buzzword; it's the key to unlocking your business's potential. In this article, we'll delve into the transformative power of networking, especially within your local community.

FOR IMMEDIATE RELEASE

 

The Shift Spotlight Podcast Launch:
Celebrating CEO’S & Business Owners and Their Voices

July 26, 2023

[Atlanta, GA – 7/26/2023] - Ignite your entrepreneurial spirit and fuel your passion as you embark on an extraordinary journey with The new and improved Shift Spotlight podcast!

Prepare to have your soul set on fire as hosts Ken Paskins and Winter Baserva unveil captivating stories and expertise from remarkable individuals who have conquered the world of entrepreneurship and business ownership!

How to Attract, Hire & Retain the Right Employees, so You Can WIN The Talent Game!

June 15, 2023

Running a business comes with its fair share of challenges, and managing employees is undoubtedly one of them. While employees are the backbone of any organization, they can also present various pain points that business owners need to navigate. In this article, we will explore some common issues faced by business owners when it comes to managing employees and discuss strategies to overcome them.

FINDING THE RIGHT FIT: HOW TO FIND A BUSINESS MENTOR

May 29, 2023

When you've realized it's time to seek mentorship, it's important to get the mentor right. Having the resource of a mentor can bring your business to the next level. We've put together a guide to help you find the ideal mentor to help you on a professional and personal level.

THE MINDSET MAKEOVER: HOW COACHING FOR ENTREPRENEURS CAN TRANSFORM YOUR BUSINESS

May 19, 2023

As an entrepreneur, you feel independent and can do it all, and while you are capable, sometimes it's best to step outside yourself and seek help through business coaching. Not convinced? Check out or blog on coaching.

UNLOCKING SUCESS: THE IMPORTANCE OF NETWORKING IN LEADERSHIP

May 10, 2023

You may have heard it repeatedly as a business owner: Networking is crucial when building and running a business. Maybe you've heeded this strong advice or are unsure about how impactful networking can be.

The Shift Spot breaks down the importance of Networking to your professional and personal life in this blog:

HOW BUSINESS MENTORING CAN HELP YOUR BUSINESS THRIVE

May 5, 2023

Business mentoring can help your business thrive in a variety of ways. Business mentors have experience and expertise in their respective fields and can offer valuable insights and advice to help you navigate challenges and opportunities.

THE ULTIMATE GUIDE TO CHOOSING AN ENTREPRENEUR COACHING PROGRAM

April 26, 2023

When your business is just starting to get off the ground or even in the midst of growing, it is crucial to your business and you, as an entrepreneur, to build and nurture a professional network. Being able to rely on a network of like-minded professionals you have constructed and trust can take your business to the next level. 

NETWORKING FOR ENTREPRENEURS: HOW TO BUILD A PROFESSIONAL NETWORK

April 20, 2023

When your business is just starting to get off the ground or even in the midst of growing, it is crucial to your business and you, as an entrepreneur, to build and nurture a professional network. Being able to rely on a network of like-minded professionals you have constructed and trust can take your business to the next level.

MOTIVATING YOUR EMPLOYEES: TIPS AND STRATEGIES FOR EFFECTIVE LEADERSHIP

April 10, 2023

Being a leader is a tough job. Managing a business and employees is not for the weak of heart, and finding the equation to motivate your employees can be one of the most significant challenges leaders face. However, while leadership styles vary, the goal remains the same: lead in a way that makes your employees want to flourish in your company, for your company. 

 

THE ART OF COACHING LEADERSHIP STYLE

March 28, 2023

Your style of leadership affects your communication, how you are perceived to your team and ultimately how successful those who are working alongside you perform in their roles. Choosing a leadership coaching styles is very personal and specific to your team.

Measuring Success

DEFINING SUCCESS: HOW TO MEASURE OUR SUCCESS

March 23, 2023


Success is a very personal thing. How business owners determine success varies based on their circumstances, industry, business size, goals, etc. So, when there is a discussion surrounding success, it's crucial to understand your success may look completely different than someone else's. For that reason, it is essential to clearly define success on your terms, then decide how you can measure that success.

 

TALENT MANAGEMENT 101: UNDERSTANDING TALENT MANAGEMENT SYSTEM AND ITS IMPORTANCE FOR YOUR BUSINESS AND GROWTH

March 15, 2023

The team you build to help your business reach its goals is a crucial factor in achieving those goals and your business in general. Because of this, talent management might be one of the most important categories to focus on as a business owner. So how can you ensure you have the right processes in place? First, let's dive into what talent management is and how important it is to the future of your business.

Talent Management

MASTERING THE ART OF WORK-LIFE BALANCE: TIPS, STRATEGIES, AND BEST PRACTICES

March 9, 2023

It's one of the most common struggles business owners face: finding balance. Being pulled in many different directions in your personal and professional life, knowing there is so much to get done at work but feeling like you've neglected things outside of your career that you love. Wishing there was more time in the day or carbon copies of yourself so you could be in multiple places simultaneously.

 

THE DO'S AND DON'TS OF FIRING AN EMPLOYEE

March 1, 2023

No leader likes to fire an employee. Arguably, firing a staff member is one of the most unpleasant duties of being a leader. But, while it can ruin both parties' day, it is a necessary evil in ensuring your business continues to run efficiently.

While we can all agree letting someone go is circumstantial, and the reasons can vary per company, there are right and wrong ways to let someone know your organization no longer needs them.

Firing an employee

THE QUIET QUITTING JOURNEY: AN OVERVIEW

February 20, 2023

Everyone knows an employee who does the bare minimum regarding their job. They have no passion, lack enthusiasm, and don't go above and beyond for the organization in any capacity. This employee, who is quiet quitting, can be an underlying issue in your business and can infiltrate other departments and negatively impact the whole organization. 

 

WHAT IS A SCALABLE BUSINESS, AND WHY IS IT SO CRUCIAL FOR SUCCESS?

February 6, 2023

You have a great business idea you feel passionate about. You know there is a need for its services and have done your market studies. You want to pull the trigger on getting it launched the right way. But have you considered one crucial factor to its success: Is it a scalable business?

10 REASONS WHY IT'S IMPORTANT TO BE A PART OF A COMMUNITY

December 15, 2023

It's no longer lonely at the top! There are many resources outside your family and friends that can ease the feeling that you're going at it alone while helping you grow your business.

Check out some reasons why YOU should be a part of a community.

 

SIX MUST-READ BUSINESS BOOKS FOR GROWING A BUSINESS

November 10, 2022

Traditional resources like books that allow business owners to grow and develop can be a quick, helpful way to jumpstart your business.

We've compiled a list of six must-read business books for growing a business. Check them out here:

Best Books for Growing a Business

Benefits of Coaching: How It Can Help You Succeed

October 31, 2022


Coaching is becoming increasingly popular in the business world as of late. Executives are finding significant personal and professional growth when working alongside a seasoned coach, with the benefits including improving work performance, communication, and confidence.

So let's dive a bit deeper into what coaching is and how it can positively impact your career: 

THE ADVANTAGES OF COACHING IN PERFORMANCE MANAGEMENT

October 25, 2022

With management styles constantly evolving and being the catalyst for how a company is perceived, coaching allows employees to feel more empowered at work and in control of their work and time management.

The Advantages Of Coaching In Performance Management

THE ULTIMATE GUIDE TO MANAGEMENT COACHING STYLES

October 15, 2022


How you manage the team can set the tone for productivity, culture, morale, and longevity in employment. It's no wonder more leaders are seeking assistance in adjusting and perfecting their management coaching styles.

No pressure, but a lot is riding on your management style. 

PRACTICAL TIME MANAGEMENT TIPS FOR ENTREPRENUERS

October 5, 2022

You’re being pulled in many different directions, and it feels like there isn’t enough time in the day. What if you took a different approach to your tasks, and instead of looking at the hours in the day, you reevaluated how you spent them?

Time Management Tips for Entrepreneurs

THE BENEFITS OF EXECUTIVE COACHING

September 30, 2022

Feeling stuck in any area of your life can be frustrating and demotivating, but feeling stuck in your business can be detrimental to your company's health. You may know it's time for your business to step it up a notch, but you just aren't sure how to get there. Maybe you've run a successful company for years and know it's time to take it a bit further, or maybe your business is just getting off the ground, but, as the CEO, you feel you and the company would benefit from a supportive, outside resource. 

Insert executive coaching.

HOW TO EMPOWER YOUR TEAM

September 22, 2022

Over the past couple of years, a considerable shift has been made in the management/team relationship sphere. Old management styles like micromanagement have proven themselves unsuccessful. The best way to increase productivity within your team is now to empower them and allow them to take charge of their tasks, time management, and processes. 

SETTING AND MEETING YOUR GOALS

September 12, 2022

Goals help everyone stay motivated, provide a purpose, and improve overall performance. Additionally, setting goals can keep you accountable and help measure progress. Let's discuss goals and how they can keep us on track.

AN ENTREPRENEUR'S GUIDE TO OVERCOMING BURNOUT IN BUSINESS

September 7, 2022

You're having difficulty delegating and finding it easier to take on tasks yourself. You know you need to let others take the reigns, but you're not sure you're ready to or how to transition these tasks smoothly. The climb to success can also be the perfect equation for burnout in business.

Overcoming Burnout in Business
Mission Statement Blog

THE ART OF WRITING AN EFFECTIVE MISSION STATEMENT

September 5, 2022

A well-thought-out, proper mission statement is a way to communicate who you are as a company and what you hope to accomplish. So how do you properly convey what you need to in a short statement? Let’s dive into effective mission statement formulas.

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